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Why stop at conditioning and color maintenance? When going bottle blonde, focus on hair repair too, with Pureology Strength Cure Best Blonde Purple Conditioner. During the chemical process, strands can get weaker, but this moisturizing, smoothing conditioner featuring Asta Repair works to change that, strengthening strands with continued use. Meanwhile, its purple tint counteracts brassiness, and exclusive AntiFade Complex, a mix of antioxidants and UVA/UVB-protecting sunscreens, helps ensure your bombshell blonde has lasting power when exposed to heat.
